Strategic directions of innovative and investment development of production livestock product
https://doi.org/10.20914/2310-1202-2018-2-407-414
Abstract
The importance of development of the strategic directions of innovative and investment development of livestock production for the purpose of increasing its efficiency is considered. The concept of innovative potential as complex characteristic of the enterprise ability to innovative activity is considered. It is noted that innovative processes in agrarian and industrial complex are specific, depend on the action of nature and natural factors that needs to be considered while developing innovative products. As a methodical basis it is suggested to use indicators for assessment of innovative capacity of the enterprise and also an algorithm of the process of justification of the efficiency of the strategic directions of innovative and investment developmentof livestock production. The analysis is carried out and an assessment of the results of the actions realized in agrarian andindustrial complex of the Voronezh region in the sphere of innovative and investment development of livestock production is presented.On the basis of the conducted research of innovative activity of the agrarian enterprises of the Voronezh region it is noted that a prerequisite for formation of the strategic directions of innovative and investment development of livestock production is development of investment strategy, stages and the principles of investment strategy of the enterprise development.The conclusion is drawn that the use of flexible approach to formation of investment strategy and the strategic directions of innovative and investment development of livestock production will provide the increase in competitiveness of the agrarian enterprises.
About the Authors
R. P. Belolipov
Voronezh state agricultural university N.A. emperor Peter the Great
Cand. Sci. (Econ.), associate professor, department of management and marketing in AIC, Michurina st., 1 Voronezh, 394087, Russia
Cand. Sci. (Econ.), associate professor, department of management and marketing in AIC, Michurina st., 1 Voronezh, 394087, Russia
S. N. Konovalova
Voronezh state agricultural university N.A. emperor Peter the Great
Cand. Sci. (Econ.), associate professor, department of management and marketing in AIC, Michurina st., 1 Voronezh, 394087, Russia
Cand. Sci. (Econ.), associate professor, department of management and marketing in AIC, Michurina st., 1 Voronezh, 394087, Russia
M. V. Zagvozkin
Voronezh state agricultural university N.A. emperor Peter the Great
Cand. Sci. (Econ.), associate professor, department of management and marketing in AIC, Michurina st., 1 Voronezh, 394087, Russia
Cand. Sci. (Econ.), associate professor, department of management and marketing in AIC, Michurina st., 1 Voronezh, 394087, Russia
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Review
For citations:
Belolipov R.P., Konovalova S.N., Zagvozkin M.V. Strategic directions of innovative and investment development of production livestock product. Proceedings of the Voronezh State University of Engineering Technologies. 2018;80(2):407-414. (In Russ.) https://doi.org/10.20914/2310-1202-2018-2-407-414
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